Lyrics

It's been a while since I was lost for words  - 0:09 - 0:12
Needles and static and stutters - 0:13 - 0:16
I never knew a love that doesn't hurt - 0:17 - 0:21
Feeling the heat and the burn - 0:22 - 0:24

(Close up of one singers face, zooms out of their face and wide shot of whole band appears, as singer continues to lip-sync to the song, when the word ‘love’ is sung the singer will put their hand on their chest and shake their head)

Just give me one good reason - 0:24 - 0:26
Drop everything and leave it - 0:27 - 0:28
Seconds away from turning this car back around - 0:29 - 0:32
Something about your feeling, pushing and pulling me in - 0:33 - 0:38
And now my walls fall down - 0:38 - 0:41

(The beat picks up in this verse, this singer holds up one finger and drops it strongly back down, spins finger in a circular motion, mimics actions of lyrics with hand)

Usually fearless, why am I scared of happy? - 0:42 - 0:46
Usually fearless, why am I scared of happy? - 0:46 - 0:50
I'm afraid of nothing, I'm afraid of no one - 0:50 - 0:54
Used to be fearless, why am I scared of happy? - 0:55 - 1:01
Scared of happy - 1:04 -1:05

(No longer full shot of band, only mid shot of one member in a different location)

There is something good in sticking to your guns - 1:09 - 1:12
No one to blame but yourself - 1:13 - 1:15
I take a step back and I breathe for once - 1:16 - 1:20
This is what I want - 1:21 - 1:24

(Still just on one member of the group, wags finger gestures to camera, takes step back and animates taking a breath)

You give me one good reason - 1:25 - 1:27
Drop everything and leave it - 1:27 - 1:29
Seconds away from pulling up outside your door - 1:29 - 1:32
Something about your feeling, pushing and pulling me in - 1:33 - 1:37
That's why I come back for more - 1:38 - 1:40

(This singer holds up one finger and drops it strongly back down, mimics actions according to the lyrics, together wide shot of band)

Usually fearless, why am I scared of happy? - 1:42 - 1:46
Usually fearless, why am I scared of happy? - 1:46 - 1:51
I'm afraid of nothing, I'm afraid of no one - 1:51 - 1:55
Used to be fearless, why am I scared of happy? - 1:55 - 2:01
Scared of happy - 2:03 - 2:05

(No longer full shot of band, only mid shot of one member in a different location)

When it all goes down, when it all goes down - 2:10 - 2:17
Will you still be around? - 2:18 - 2:20
I'm coming back, no more running away - 2:21 - 2:25

(Starts off at a slight high angle then as the words are sung tilts down, on just the one member)

Usually fearless, why am I scared of happy? - 2:24 - 2:29
Usually fearless, why am I scared of happy? - 2:29 - 2:33
I'm afraid of nothing, I'm afraid of no one - 2:33 - 2:37
Used to be fearless, why am I scared of happy? - 2:37 - 2:44

(On just the one member one last time, before )

Why am I scared of happy? (Scared of happy) - 2:44 - 2:47
Why am I scared of happy? (Scared of happy) - 2:48 - 2:52
Why am I scared of happy? (Scared of happy) - 2:53 - 2:57
Why am I? - 2:58 -2:59

Used to be fearless, why am I scared of happy? - 3:00 - 3:03
Usually fearless, why am I scared of happy? - 3:04 - 3:07
I'm afraid of nothing, I'm afraid of no one - 3:08 - 3:12
Used to be fearless, why am I - 3:12 - 3:15
Why am I scared of happy? - 3:15 - 3:18

(Full song 3:24)

(Full band together, zooming in and out of each members face - members will have glitter and jewels on their face this is a recent trend and would suit the band and their targeted audience would enjoy the image they're promoting)

Define Your Audience

In 2015 YouTube agreed to identify in the UK which music videos are appropriate for which ages. The BBFC ensured that most music videos have at least a minimum viewing age from 12, 15 and 18. Due to factors such as sexuality, violence and language etc. the British Board of Film Council stated that one in every five music videos is unsuitable for children under the age of 12.

Pop music videos are aimed at teenage girls and do appeal to the male gaze, they can be for everyone. However videos such as Ariana Grande and Nicki Minaj's 'Side to Side' which was released in 2016, it could be questioned whether it's actually appropriate and if it's setting the right example for young girls to follow.

• The average age of watching pop music videos is between 11-19 these are the ages that the videos are aimed at
• Pop videos featuring girls are more likely to have a pink mise-en-scene
• Female pop artists are seen as role models for young girls and often copy their style

My audience will follow this theme of women being empowered and for teen girls being able to look up to them as role models. Due to my band being under 18 its inappropriate to appeal to the male gaze.

Survey Below

https://www.surveymonkey.co.uk/r/S3975MM

Results

Evaluation of Results

• Biggest pop artists are usually solo artsits but one or two bands are seen as popular
• Mainly females aged 11-18 took this survey
• The most popular colour associated with pop is pink, then white and third popular is blue
• 6 people said they listen to pop music occasionally but another 6 said that they never listen to it
• Majority agreed that girl pop bands are popular in todays media
• Majority never watch pop music videos but another 8 people watch pop music videos occasionally
• Popular mise-en-scene suggestions; bright colours, up-to-date fashion and good makeup
• Majority of people prefer band pop artists rather than solo pop artists
• The most popular name suggestions are that it should be stereotypically 'girly' but with an edge or something that makes it unique and stand out from other artists.

Production Plan

First Production Plan

• Arrive at Zoe's house 6pm, 24th November
• Zoe, Emily, Sophie and myself all in costume and correct makeup by 7:30 - Each person has agreed to participate. I did have another member but she fell ill on day of filming so I had to step in instead.
• Begin filming 8:30pm
• Tripod and camera with three iPhone lights being used 
• Start with each person miming their lines - 9:30pm
• Switch to close ups and other shots - 10pm
• Shoot other scenes around the house, including, getting ready and eating - 11pm

Second Production Plan

• Collect GoPro from college
• Buy props on 10th March (need to buy props on the day of filming due to balloons - don't want them to lose helium)
• Collect light to use for filming
• Everyone meet at Zoe's house at 7pm (added note: started with four members, one dropped out so I had to improvise, due to the voices of the band members sounding similar I was able to still make the video work)  
• Camerman (Tim) arrives at 7:30pm
• Set up big light and camera with my SD card to begin filming
• Spend time filling balloons with confetti 
• Split filming into 3 areas, 1. Bedroom -getting ready, 2, Dining room - behind the scenes, 3. Garden - main performance

Initial Ideas

Mise-en-scene:

• Two locations, one is open landscape and the band are performing together and the other is a smaller space with each girl in the shot separately but with the same background, 
• Lighting: In the open location I will be using the daylight, then for the other location it will be night time but I will use fairy lights and possibly a spotlight on the artist.
• Costume: For the first location the girls will be wearing floaty, brightly coloured outfits and dark/black clothing at the other location
• Cast: The five girls are all the same/similar age

Cinematography:

• Close-ups of each girls face to show the emotion that's reflected within the song
• Long shots to establish location and the artists on screen
• Panning to each artsist
• Tracking shot of the artsist when dancing solo

Examples:

G.R.L - Ugly Heart (2013)

This is a good influence as there's brightly coloured clothing, similar outfits with the same colour theme and a well choreographed dance routine. With a performance from the band which is what I want to have in mine.

Becky G - Can't Stop Dancin' (2014)



Becky has multiple outfits in different locations showing a progression throughout the video. She is also doing a small bit of dancing, even though she is alone this represents one part of the video that will be similar to mine as there's a part where each member of the band will be seen on their own mouthing to the song.

One Direction - Story Of My Life (2013)



Again the band can be seen singularly and altogether performing. This is the main convention I am using within my own music video, the camera is on a track and pans round the band this is something I would like to use as well.

Hit The Lights - Selena Gomez (2011)



The different uses of scenery and lighting adds the theme of adventure as the song progresses making it more interesting to watch. The focus on the artists face when singing and then having the camera on other people enjoying themselves which relates to the song, which is something I need to do with my music video. The camera isn't on a tripod and therefore the video shakes which makes the audience more involved in the adventure.

Little Me - Little Mix (2013)



The black and white effect reflects the mood of the song, the band is split up at the beginning when singing solo but then when the chorus comes on and the real message of the song is being sung the band comes together which I like.

Synopsis

The band will consist of four members, all female thus following the stereotypical girl band image of radiating girl power. There will be three separate locations, much like the Selena Gomez video the band are on an adventure/having a good time, although this is more of self a discovery adventure and realising something deep inside themselves. There will be an energy that suggests a strong connection between the girls as bands need the onscreen closeness for the audience to truly believe they are a band. The girls will do some dance moves but not too much of a complicated routine. The girls will be seen singing/performing the song rather than a story happening with other people acting out a story. There will be shots of each girl on their own singing the song and other shots with all of them together this is inspired from other band videos. There will be multiple outfits for the band to be wearing, there will be a constant theme of colour so aesthetically the band look well put together, possibly within the props as well. In editing I will decide if the video should be in black and white or colour, or maybe a mix of both when it fits the song or if any other filters are needed.

Artists Identity

Chosen Song

Song Choice

Scared of Happy - Fifth Harmony

No video available small clip on sound cloud: